Holiday eCommerce Strategy Done Right.
Want the secret recipe for Black Friday and Cyber Monday success? With help from the CAKE Commerce team, BeautyBio saw a 328% increase in Black Friday sales. See what ingredients we used to perfect this recipe.
At CAKE, we believe each of our clients has their own story to tell. That is why our results-driven company offers a wide range of services to be tailored uniquely to our client’s goals. We pride ourselves on creating the perfect marketing mix of services to give a voice to each of the brands we work with. Our secret ingredients? The combination of data, omnichannel marketing, and creativity elevates CAKE client’s brands for sweet success. At our retail marketing agency, we aren’t only eCommerce experts. We are Shopify experts, Facebook experts, and Instagram experts. The CAKE team knows how to bake a strategy to perfection on each platform to drive sales, increase brand recognition, and improve return on ad spend (ROAS).
BeautyBio
Cabana Life
Want to hear something SWEET?
Cabana Life increased its revenue by 52.53% year over year with help from CAKE Commerce. See what strategies the CAKE team utilized to help them put together the perfect media mix.
oomph Home
Talk about the perfect mix of ingredients!
We concocted the perfect recipe to help Oomph Home improve all paid channels. With a 233% increase non branded PPC revenue and a 10% increase in YoY revenue, there's no doubt we found the secret ingredient that works. See what strategy our CAKE team used.
Ópalens Beauty
How We Helped Build the Ópalens Brand from the Ground Up
As a startup, Ópalens needed help building their brand from the ground up. Since adding CAKE as the secret ingredient to their marketing mix, they have seen a 145% increase in revenue.
Fine Linen & Bath
Want a taste of something sweet? 116% increase in revenue since working with the CAKE Team!
Fine Linen and Bath hired CAKE to whip together the perfect Search Engine Optimization (SEO) and Email Marketing recipe. The luxury linen retailer had a strong brand established, but their marketing needed a little sweetening up. Luckily, they knew our team of eCommerce experts could create a strategy to ensure that both SEO and Email Marketing were successful.
Mon Ami Designs
Sweet, sweet D2C launch success for a darling brand!
CAKE started working with Mon Ami at the beginning of Q4 2020 to help launch the brand’s direct-to-consumer (DTC) marketing efforts for the holiday season. Before working with our team, Mon Ami was primarily B2B and wanted to expand into the DTC market. Because of Mon Ami’s limited experience, CAKE was hired to whip up a full-funnel media plan to accomplish their marketing goals.
Anatomie
Pandemic pivots yielded sweet success for this travel apparel brand
CAKE began working with Anatomie to amplify their retail-driven campaigns. Our digital strategists worked alongside the luxury clothing line to push engagement, grow their following, and expand on brand reach. CAKE’s job was to improve general strategy across all digital marketing channels, assess their loyalty program, and establish brand positioning for repositioning efforts. Our primary focus was search engine optimization (SEO), paid search, paid social, and loyalty program vetting and implementation.
SoftScience Footwear
Talk about the perfect mix of ingredients!
We concocted the perfect recipe to help SoftScience improve all channels. With a 167.8% increase in their marketing list acquisition and a 38% increase in revenue, there's no doubt we found the secret ingredient that works. See what strategy our CAKE team used.
GemLux
A New Website and Marketing Plan Were Just Icing on the Cake
Discover how CAKE Commerce helped Gemlux increase organic revenue by 916% while breaking into the B2C eCommerce market with a non-traditional product.
Elegant Baby
Whipping Up Digital Results For A Modern Era
What happens when a second-generation brand needs to make a push into modern digital advertising? They call in an expert to whip up exciting results, of course! This is exactly what happened when Elegant Baby reached out to the CAKE Commerce team for assistance.
bella bliss®
The Perfect Recipe for Full-Funnel Success
As a children’s clothing retailer, bella bliss® came to CAKE with a specific request to improve visibility across all digital channels and create a true omnichannel approach to marketing. Thankfully, as experts in eCommerce, we were able to whip up the perfect media mix that produced near immediate results in multiple areas.
Sküze Shoes
Mixing Up the Ideal Marketing Recipe
The partnership between Sküze and CAKE is a unique one that actually started as a referral from another eCommerce brand we helped in the past. With our team’s reputation for excellence and results, it became an easy decision for the founders of Sküze to choose us for their online marketing needs.
Bellefixe
Have a Slice of Success
Bellefixe is a hair accessories brand that offers quality products at affordable prices. With new collections dropping every four to six weeks, Bellefixe is always on top of the latest hair accessory and styling trends, providing new styles to customers regularly.
High Cotton Ties
Baked Up Digital Results For a True Southern Treat
The client first came to us looking for a full-blown marketing strategy as they had no experience in this field and wanted to make the company their own. The inspiration of growing their company into a Taft or Vineyard Vines of the tie world was the only true recipe they were working towards.
Cambridge® Home
Whipping Up the Perfect Mix for a Luxe Brand
Cambridge® initially started as a wholesaler, where consumers could only find their products in stores such as Kohl’s, Walmart, and Wayfair. The main challenge was communicating to consumers that Cambridge® was now available direct for the first time in company history.
The Bloom Method
How CAKE Served Up Success
The Bloom Method came to CakeCommerce in early 2022, looking for support to scale business. They sought an agency that could make tracking and measuring paid media success a piece of cake, as they lacked data synchronization across various marketing platforms. However, the greatest challenge our team of eCommerce specialists came across was a lack of insight and understanding as to what occurs during the buyer journey before customers sign up for The Bloom Method.
Rustic Gem
A Taste of Our Recipe for Success
Before partnering with the eCommerce marketing experts at CAKE, Rustic Gem tried facilitating influencer marketing on their own, with no shortage of bad batches. Some influencers happily accepted the free product without ever posting. While Rustic Gem had some good one-off partnerships, they didn’t know how to scale their influencer efforts to take their brand to the next level.
Kirby
The Star Ingredients of This Sweet Outcome
Kirby sells luxury vacuums that clean all floor types. CAKE was hired to help launch their brand into eCommerce DTC shape. Historically, Kirby only sold their parts and accessories online and vacuums through distributors and door-to-door sales. The team at CAKE was in charge of bringing their vacuum models to the online space and marketing to consumers that they could now buy direct from the Kirby site.
Our mission is to create comprehensive marketing strategies for eCommerce websites, stores, and boutiques. CAKE’s most successful areas include, Pay-Per-Click (PPC) Advertising, Search Engine Optimization (SEO), Email Marketing, Customer Relationship Management (CRM) Strategy, Paid Media Strategy, User Experience (UX) Strategy, Conversion Rate Optimization (CRO), and more. Interested in seeing our client’s sweet success stories for yourself? Our CAKE eCommerce case study results speak for themselves when displaying what working with Shopify SEO experts can do to optimize online stores. Each of our clients is distinctly different – from their target audiences and the products they sell to their Shopify PPC approach, our featured stories will explain what CAKE does to create marketing plans specifically for them. Every success story starts with understanding a brand through eCommerce consulting services, crafting goals to establish a business as best as possible, and pivoting strategy when necessary. To us, it’s a piece of cake.