Neora

At CAKE, we believe in crafting a sweet media mix that aligns with our client's unique needs and goals. For Neora, we provided an influencer marketing strategy to enhance brand awareness and support their overall marketing efforts. Our approach involved detailed planning and close collaboration with Neora, ensuring every campaign was built around current content needs and trending products.

We navigated the transition from a previous influencer platform to Aspire, providing clear breakdowns of the differences and benefits. Finding the right creators for specific products, like the Firm Body Contour Cream, required more manual searching, but our efforts paid off with highly engaging and successful content.

We worked with creators from various niches through gifting campaigns and paid collaborations, driving significant impressions and engagements. Despite initial difficulties in finding creators for specific criteria, we secured partnerships that delivered outstanding results both organically and through paid efforts.

By leveraging the Aspire platform, we streamlined the whitelisting process, ensuring seamless integration into Neora's business manager and ad account. This eliminated previous issues with influencer connections and maintained the momentum of paid amplification.

In short, the collaboration between Neora and CAKE has been a recipe for success. We assisted them in harnessing the power of influencer marketing and streamlined their paid campaigns to maximize reach and engagement. The end result? A strategic eCommerce marketing approach that, much like Neora’s product line, delivers real results with a touch of elegance and effectiveness.